Posts Tagged With: john lewis

Have I Got Whos For You (Mork and Mindy edition)

I’m not sitting here idle, you know. I’ve got something quite special planned for later in the week, but owing to a bunch of other stuff that’s happening right now it’s going to have to be later in the week, instead of today. To tide you over until then, here’s this week’s news roundup.

First, a spot of subliminal advertising lands John Lewis with a copyright lawsuit, as a precise freeze-frame shows what was really hiding under that kid’s bed.

In related news, abandoned concept artwork shows the spin-off that never was.

And after a bit of internet research, the inspiration for the Thirteenth Doctor’s promotional outfit becomes all too apparent.

See you at the weekend. Trust me, it’ll be worth the wait.

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The inevitable Doctor Who / John Lewis thing

buster

It’s a dog. On a trampoline.

I mean, I can’t get too excited about it. I really can’t. They were doing so well. That old man with the telescope was a work of genius, despite being scientifically implausible and mawkishly sentimental. It said something important. It was touching. It made me cry, dammit. This one was tedious. It’s not even funny. Bad Buster. Go to your kennel.

John Lewis’ Christmas advertising always makes the headlines, as people discuss the adverts, the thinking behind them, the music, the emotional fallout, the fact that this is just going to encourage parents to buy trampolines and dogs, the risk of bovine TB…do you ever think that there’s such a thing as internet pollution? I know I do. It’s just so much rubbish, with perhaps a greater emphasis than one might expect from ‘so much’ – a myriad different websites all saying more or less the same thing. It passes the time, but I wonder how much we really stand to gain from saturating the web in this way.

Anyway. This post started life as a simple collection of Photoshopped images – the Man on the Moon image, produced last year, was the first, and the others followed yesterday. But a curious thing happened while I was cutting and pasting and adjusting hues and shadows. The moment of clarity occurred when I stopped to consider the fact that the twisted snowmen who appeared in Doctor Who turned up the same Christmas that John Lewis had their own snowman trekking across the wilderness to find a present for his soon-to-be-a-puddle playmate. This by itself means nothing, until you stop and consider the fact that the developments John Lewis took with their seasonal narratives echo (with uncanny precision) the way that Doctor Who has been written and produced these past few years.

Don’t believe me? Let’s take a look. (For obvious reasons, these concentrate on the past few years – the period when John Lewis actively started telling stories in their Christmas ads. And for what it’s worth, I tried – I really did – to work in 2011 as well. But it just didn’t fit.)

2012 – The Journey

In the John Lewis Christmas ad: An anthropomorphic snowman embarks on an epic quest to find a scarf.

In Doctor Who: A grumpy Time Lord, fond of scarves, embarks on an epic quest to investigate an anthropomorphic snowman.

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2013 – The Bear and the Hare

In the John Lewis Christmas ad: A tired, grizzly, world-weary bear is chronologically displaced when his hibernation is rudely interrupted. It turns out to be the best thing that could have happened. Features a hare.

In Doctor Who: A tired, grizzly, world-weary Time Lord is chronologically displaced when his destruction of Gallifrey is rudely interrupted. It turns out to be the best thing that could have happened. Features a rabbit.

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2014 – Monty the Penguin

In the John Lewis Christmas ad: A young boy spends Christmas with a penguin, whose living, breathing presence turns out to exist only in his imagination. He is observed by a parent, who watches as another imaginary penguin emerges from a box that appears to be bigger on the inside.

In Doctor Who: A young English teacher spends Christmas with her boyfriend, whose living, breathing presence turns out to exist only in his imagination. She is observed by a parental figure, emerging from a box that is bigger on the inside, and who once travelled with a penguin.

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2015 – Man on the Moon

In the John Lewis Christmas ad: A lonely old man, clearly not of this world, is re-invigorated thanks to the affection of a small child. And a telescope.

In Doctor Who: A lonely old man, clearly not of this world, is re-invigorated thanks to the affection of a bisexual English teacher. And an electric guitar.

Moon-Cybermen

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2016 – Buster the Boxer

In the John Lewis Christmas ad: An over-excited girl eagerly awaits the arrival of Christmas morning, only to find that her new present has been invaded by small woodland animals, and she has to wait until the dog has finished jumping on it.

In Doctor Who: A horde of over-excited fans eagerly await the arrival of a new series, only to find that it’s been delayed and that the new assistant looks a little bit like a dog, and they have to wait until the spin-off has finished.

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Spooky, isn’t it? Next week in Brian of Morbius: the nesting habits of tuna.

Categories: Crossovers | Tags: , , , , , , | 3 Comments

A trip to the moon

“No cheese, Gromit. Not a bit in the house!”

That? That was Edward. Specifically Edward back in May or June. He’s walking in and out of the lounge with a Jacob’s cream cracker in one hand and a cuddly tiger in the other. I am standing at the side of the room, grinding my teeth.

Let me explain. Edward’s obsessions tend to go in phases. For a while it was Hey Duggee!. Then it was Bing. The earliest memory I have, in fact, of his engagement with the TV is of him sitting on the floor rocking back and forth to the Twirlywoos theme. We are just now coming out of the Kazoops era, for which I am profoundly grateful: if I have to hear that wretched song about the Big Red Button one more time I’m going to kill a pig and dump the blood all over Jeanie’s head at the senior prom.

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Sandwiched somewhere in between all the CBeebies stuff was Wallace & Gromit. He watched them daily. Sometimes more often than that. I got thoroughly sick of brass band music. He took to quoting them liberally at every turn, and we’d join in. I have yet to road-test the flawed masterpiece that is The Curse of the Were Rabbit – a little too long and a little too scary is my current rationale for holding it in reserve – but the others he devoured. He sings along with the theme without the slightest provocation. He refers to Gromit as ‘Gromit lad’. We haven’t the heart to correct him.

Gromit, of course, is one of the world’s greatest silent film stars – the most soulful of creatures who manages to express a myriad different moods simply through eyes and body language. He’s broken out of prison, is a whizz with electronics and bakes a decent loaf of bread to boot. He’s intelligent, sensible and steadfastly loyal. We enjoy all of their adventures, although I think there are probably few moments as great as the scene when, towards the end of The Wrong Trousers, Gromit picks up the spare model railway pieces and starts building the track on the fly.

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Still, A Grand Day Out was Edward’s favourite. And I think it may have been Joshua who suggested “Ooh, you know what? You could do something with that John Lewis advert.”

You remember. It was last Christmas and everyone was crying buckets at the sight of a little girl sending a telescope up to the moon so the old man who lived up there wouldn’t be so lonely. It required a suspension of disbelief that rivals the prerequisite for Armageddon, but it made a serious point about loneliness and ageing, and for that I am willing to forgive all manner of structural flaws. After the idiocy that was Monty the Penguin I thought I’d become too cynical to be moved by these things, but that finale had me crying in my office chair.

John Lewis responded to the near-unanimous praise for this heartfelt story by following it with a ridiculous, selfishly materialistic piece of rubbish about a dog on a trampoline. It is bollocks. I am not getting into it here, but you can read my not-entirely-serious rebuttal in Metro, if you like. It was basically a bit of fun but I do seem to have earned the wrath of the Facebook community. There have been calls for my head. “The person who wrote this,” said one person, “probably voted out and supports Trump”. That’s gone on the testimonials page. I’m keeping that one.

Anyway: if you look at the man on the moon video it lends itself to some sort of tribute, and I found it in A Grand Day Out. It’s a strange tale that takes in Méliès and adds a walking oven. The apparent presence of oxygen is never explained, but then again John Lewis didn’t explain it either. The character designs are a bit rough and ready but Peter Sallis is clearly having fun, and the story – though inconsequential – is engaging.

Putting this together was relatively simple; it was just a question of restructuring the episode and making it look as if the two of them had gone there specifically to drop off a present for a lonely robot, rather than having said robot try and kill Wallace with a truncheon. The song you can hear is Aurora’s cover of ‘Half The World Away’ – I used the sound from the TV ad, as this had a pleasant instrumental section that isn’t in her recording. Unfortunately this meant having to find something to accompany the sound of playing children, but the chattering mice in the basement provided that. And it ends, much like A Grand Day Out, with the oven skiing across the surface of the moon. It’s not quite telescopes and smiling pensioners. But it works. Merry Christmas. Goodwill to all men, women and dogs.

Categories: Videos | Tags: , , , , , | Leave a comment

The inevitable John Lewis / Doctor Who thing

Sorry. It’s just that Christmas ad is everywhere today, and I couldn’t not do it.

Categories: Uncategorized | Tags: , , , , , , , , , | 3 Comments

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